Google Analytics 4 Services, Plano, TX

Track and Improve Your Website & Digital Marketing Performance With Google Analytics 4

Google Analytics 4 will be replacing Universal Analytics (Google Analytics 3) on July 1, 2023. Universal Analytics will be retired on July 1 and will no longer collect data. Your GA4 account must be set up now without delay.

We provide Google Analytics 4 services including Google Analytics 4 account set-up, account audits, account optimization and consulting services. Our consultants are Google Analytics 4 certified by Google.

What is Google Analytics 4?

Google Analytics 4 is the next generation measurement solution from Google. It enables you to track and collect data to measure the performance of your websites and apps.

This information will help you to make improvements to improve your website and marketing campaigns to increase leads and conversions. Google Analytics 4 also enables you to track the performance of your Google Ads PPC marketing campaigns.

Your business website must have Google Analytics 4 tracking set up to track how visitors are using your website, the sources of your website traffic, how they find your site, the number of conversions and more.

What Information Does Google Analytics 4 Provide?

Measurement is critical to marketing success. Google Analytics 4 provides a lot of insights into your website performance including:

  • chief marketing channels that bring traffic to your website
  • number of site visitors
  • geographic locations visitors are coming from
  • landing pages
  • how much time visitors are spending on your site
  • number of conversions and more

Measuring your website data with Google Analytics 4 is essential to improve your online performance. Google Analytics 4 reports provide valuable insights to help you improve your website performance, user experience and conversion rate and to optimize your marketing strategy.

Example of GA4 Acquisition Overview Report

GA4 Acquisition Overview Report Example

Google Analytics and Google Search Console Account Set-Up and Consulting Services

FREQUENTLY ASKED QUESTIONS ABOUT GOOGLE ANALYTICS

What is Google Analytics used for?

Google Analytics is a free measurement tool from Google that collects data from your website and app. This data provides insights about your website visitors, traffic sources, marketing campaigns and performance. These insights help you pro-actively address any issues to improve your website’s performance.

What is Google Analytics 4?

Google Analytics 4 (GA4) is the newest version of Google Analytics that will replace the current version of Analytics, Universal Analytics, on July 1 2023. It is a completely event-driven analytics tool that enables you to collect data to measure the traffic and performance of your websites and apps. These data insights help you to make improvements to your marketing strategy.

Why do I need to set up Google Analytics 4? Is Google Analytics changing?

Google is retiring the current version of Analytics, Universal Analytics, on July 1, 2023. Universal Analytics will stop processing new data in standard properties on July 1 2023.After July 1, 2023, only Google Analytics 4 will collect and process data from your website. You should set up GA4 now in your Google Analytics account for a smooth transition.

Here is the Google Announcement from the Analytics dashboard:

Universal Analytics will no longer process new data in standard properties beginning July 1, 2023. Prepare now by setting up and switching over to a Google Analytics 4 property.

If you have an existing Universal Analytics account, you will need to set up a Google Analytics 4 (GA4) in your account now to begin collecting data in parallel with Universal Analytics. This will give you a year’s worth of data in GA4 for a year-over-year comparison in July 2023.

Will the existing version of Analytics change automatically to Google Analytics 4?

The existing version of Analytics, Universal Analytics, will not change automatically to Google Analytics 4. Google Analytics 4 will need to be set up in your account and the reports configured. We recommend setting up Google Analytics 4 now to run in parallel to Universal Analytics and collect data. When Universal Analytics is retired on July 1 2023, your Google Analytics 4 account will be already set up and collecting data.

Note that starting in March 2023, Google will start setting up a basic GA4 account in your Analytics account unless you opt out. It is much better to opt out and set up Google Analytics 4 manually with all the correct settings.

Do you set up Google Analytics 4 accounts?

Yes, we do. We can set up your Google Analytics 4 account for you and add the google tags to your website. Your Google Analytics 4 account will then begin to collect data about your website and marketing campaigns.

Digital Marketing Service Areas

Gold Mango Design is a digital marketing and web design company in Plano, TX in the Dallas metro area. We provide Google Analytics and digital marketing services to local businesses in Plano, Frisco, McKinney, Allen, Richardson, Dallas, North Dallas and surrounding areas in the Dallas area. We also provide digital marketing services nationally to customers across the USA.

In addition to Google Analytics services, we also provide SEO (search engine optimization), local SEO, Google Ads PPC Management, Website development, Digital Marketing Consulting services and more. Go to our Digital Marketing Services page to view all our marketing services.

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Ready To Track Your Website Performance With Google Analytics?

We can help with google analytics 4 setup and tracking for your website and online marketing campaigns.